Interpreting your Results

Get a video walk-through of how to interpret your campaign results.

<aside> 🤔 Frequently Asked Questions

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What are Ad Views? Is that different from Impressions?
What are Ad Clicks?
What does a CTR (Click-Through-Rate) tell me?
What does CPC (Cost-Per-Click) tell me?
Why is only 1 ad showing on my report? We sent you multiple ads to A/B test.
Traffic is high one day, low the next. What’s happening there?

<aside> 📎 Resources

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